Founded by Craig Harries, tea aficionado, the product range is aimed at creatively minded consumers who like to experience new things.

Rather than focusing on ingredients, health or wellbeing, the brand identity focuses on the taste experience by creating standout and disruptive visuals with a playful, colourful, and illustrative approach. Individual characters bring to life the flavours by communicating the personality and mood behind each product.

You can find their delicious teas here flavourhead.com